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Ken Yarmosh


  • Ken Yarmosh


    Ken Yarmosh
    Viget Labs
    p: 703.891.0670 x123
    f: 703.832.0341

    Most websites stink. But that's OK because it keeps Ken Yarmosh busy and employed. As an Internet Strategy Specialist (a cool but somewhat ambiguous title), Ken leverages his technical and business background to help clients align their web efforts with strategic and organizational priorities. Learn more

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Recent Posts

« October 2006 | Main

November 30, 2006

Intellicontact - ConstantContact Alternative at a Great Price

Intellicontact is a great e-mail marketing tool I recently came across during my vast explorations of the web. Filled with many of the same features as ConstantContact - the defacto winner in this space - it is offered at a lower pricing point and even easier to use.

The user interface is broken down into four high-level categories, including "My Contacts", "Create", "Send", and "Track". Again, it doesn't require a degree in brain surgery to understand what each of those will help you do. Simplicity is definitely a strength of Intellicontact.

Under "My Contacts", you can import subscriber names in a variety of ways, segment users, add new lists, and even create RSS feeds. That is one feature that I've not seen offered by an e-mail marketing tool to this point.

Intellicontact beats ConstantContact on price ($14/month for 1k subscribers versus $15/month for up to 500 in ConstantContact) - and that's because it's a primary way to entice folks to try them out over a very established tool.

I expect good things from Intellicontact so give them a chance if you are looking to try out a new e-mail marketing tool.

November 14, 2006

Blogwild! - Small Business Blogging Made Simple

My fellow DTM contributor Andy Wibbels has a relatively new book out called Blogwild! I consider it a must have resource for anyone that wants to start blogging. Yes, anyone.

The good news for folks here at DTM is that Blogwild! is specifically geared to Small Businesses. I will note that I find most of the principles applicable across the board though - which is good for Andy in being able to reach a larger audience.

I've read through similar books out on the market. That's why I'm happy to write that Andy has one of the only books on blogging I've seen that actually provides a step-by-step 'how to' on creating and managing a blog.

I purchased a significant number of copies of his book and have been making them available to potential bloggers I encounter during speaking events and other outings. I still have some left and am happy to offer them at $17 including shipping (in the continental U.S.).

If you want to take advantage of this offer, just drop me a line and I'll be in touch.

November 08, 2006

Taglocity - Tag Outlook E-mail

Taglocity is an interesting Outlook plugin that brings tagging to your Outlook inbox. Taglocity builds on top of the native flags but changes them to be more powerful.

The functionality of Taglocity is presented by the Tag Bar, which provides you access to a handful of your tags, as well as some other more advanced features (like Auto Tagging, Filter, and TagCloud).

Over time, Taglocity actually offers the option to auto tag e-mails based on previous activity. That is accomplished by clicking the 'Auto Tag' button.

One of the nicer features Taglocity provides is the Filter. Users can filter e-mail based on one or a number of tags (and can also use boolean operators like 'and' and 'or').

There is a free and professional edition of Taglocity, with the difference being Pro offering more tags and e-mail support. The paid (pro) version is $39.

Go ahead and give Taglocity a try or watch their demo to learn more.

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