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Ken Yarmosh


  • Ken Yarmosh


    Ken Yarmosh
    Viget Labs
    p: 703.891.0670 x123
    f: 703.832.0341

    Most websites stink. But that's OK because it keeps Ken Yarmosh busy and employed. As an Internet Strategy Specialist (a cool but somewhat ambiguous title), Ken leverages his technical and business background to help clients align their web efforts with strategic and organizational priorities. Learn more

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November 30, 2006

Intellicontact - ConstantContact Alternative at a Great Price

Intellicontact is a great e-mail marketing tool I recently came across during my vast explorations of the web. Filled with many of the same features as ConstantContact - the defacto winner in this space - it is offered at a lower pricing point and even easier to use.

The user interface is broken down into four high-level categories, including "My Contacts", "Create", "Send", and "Track". Again, it doesn't require a degree in brain surgery to understand what each of those will help you do. Simplicity is definitely a strength of Intellicontact.

Under "My Contacts", you can import subscriber names in a variety of ways, segment users, add new lists, and even create RSS feeds. That is one feature that I've not seen offered by an e-mail marketing tool to this point.

Intellicontact beats ConstantContact on price ($14/month for 1k subscribers versus $15/month for up to 500 in ConstantContact) - and that's because it's a primary way to entice folks to try them out over a very established tool.

I expect good things from Intellicontact so give them a chance if you are looking to try out a new e-mail marketing tool.

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Comments

Try Gold Lasso. http://www.goldlasso.com. This is a sophisticated product specifically built for the email marketing profession but priced very moderately. I should know, I'm not only a client, i'm also the President.

Contactology is an alternative to Constant Contact http://www.contactology.com/constant-contact.php that allows for more flexibility and control. It's not as cheap as Constant Contact but then again email is so important to businesses that a few extra dollars is often more than worth it to get sophisticated features like...

* The ability to subdivide lists based on preferences or user behaviors

* The ability to create templates that look like the company website / brand

* Deliverability checking and improvements using message quality checking.

I used to work in the email marketing department at World Vision and after all my experience I would suggest Campaign Monitor http://www.campaignmonitor.com/. What I like is the low price and the easy of use for the designs of emails. Their blog is a really good resource for up to date information and many top companies have used them such as Apple, Nike, and Starbucks. Plus as a bonus the interface is really nice and easy to use.

The best way to reach top level executives is through email.Recently i have purchased 50,000 C level executives email list from Acquirelists and the results was amazing. i got a 250% ROI and the otherway is you can clean or update your existing corporate database, where you can update/append emails and data cleansing or hygenie. Iam using Acquirelists as my list vendor.

http://www.acquirelists.com/emailappending-acq.htm

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